Entries by Sinead Walsh

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The Importance Of Remarketing Audiences In Google Ads

Remarketing has consistently proven to be an effective way of driving conversions and closing potential customers. In fact, according to ABTasty.com, retargetting ads typically have 10x higher click through rate than your average Display ads, and the visitors that come to your website via those ads are 70% more likely to convert. What is remarketing? […]


PPC Trends To Expect in 2021

This year has been unpredictable, to put it mildly. However, the digital advertising space has held strong and, as such, PPC saw an increase in budget across both B2B and B2C markets. After the initial shock at the end of the first quarter, normal business resumed and companies invested heavily in their digital operations to […]

Digital Strategy Article Template

After a year of complete upheaval both in the business world and our personal lives, changes in consumer behaviors, businesses and their associated digital marketing strategies will have a lasting impact. Not only has the messaging changed but also product and services and how they are delivered. So what is important in Digital Marketing for […]


Improve Your Google Ads Visitor Quality

Google Ads, if set up correctly and aligned with your business objectives, can have a huge impact in terms of driving revenue for your business. The key to success with Google Ads is to ensure you are getting the right kind of visitor/potential customer onto your website. To achieve this involves  research, careful planning and […]

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Enterprise Ireland Online Retail Scheme

What is the Enterprise Ireland Online Retail Scheme? The Enterprise Ireland Online Retail Scheme is a grant to businesses that meet the specified criteria to help them develop or enhance their online trading capabilities. The grant covers 80% of the costs of the proposed activity. So for example, if your proposed activities are quoted as […]

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Bord Bia Announce Marketing Support Package

Bord Bia has announced it has released a Marketing Support Package to 250 client companies to the value of over €2million. This Marketing Support Package has been awarded in an effort to support Irish companies experiencing difficulties in the wake of COVID-19. Eligible businesses included food, drink and horticulture (edible and amenity) producers, who are […]

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Trading Online Voucher Scheme 2020

  The Local Enterprise Office has set up a scheme to help small businesses trade online, which is so important in this current climate. The Trading Online Voucher Scheme offers financial assistance of 90% up to €2500, alongside training and advice to help your business grow and trade online. The training and assistance they provide […]

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What Is The Digital Mentor Programme?

Over the last 15+ years, we have designed and redesigned our Digital Mentor Programme to meet the ever-changing needs of businesses.  The Digital Mentor Programme is plan of action that consists of four pillars: Support Structure Accountability Results  WebResults works with your business to devise a relevant digital marketing strategy based on your business objectives […]