Conversion Rate Optimisation: Testing the performance of your website and making adjustments to its content, format and presentation to improve customer engagement in order to maximise leads and sales.

    We map customer journeys with streamline steps in order to simplify the conversion process.

    Provides clear benchmarked marketing information allowing business decisions based on proven results driving your return on investment on your digital marketing activities.  

    Key Services

    • Conversion optimisation
    • A/B and Multi-variate testing
    • Analytics audit and configuration
    • Landing page optimisation
    • Establishing KPI’s and delivering analysis and reporting-

    Get an Expert to Address your Needs Now

    What is your desired outcome?

    To understand your cost per acquisition from your PPC activity?
    To maximise your advertising budget
    To increase your sales/leads?

    Advanced Coatings worked with WebResults to develop a new website in July 2011. We found them to be a very professional company that is hugely competent in the area of website design, web development and search engine optimization.  Advanced Coatings is an industrial paint company and we needed a website that would act as an information resource for our customer and prospective customers. Our requirements were that we would be able to upload large volumes of information (technical advice, product information, data sheets, paint inspection articles, etc.) onto our website and that this information would be presented in a website format that is easy to navigate.

    Our Approach

    We define, deliver and refine remarkable ideas that achieve big results and long-lasting relationships. We take the time to understand your business, working in partnership to help you achieve your goals and consistently deliver marketing you can measure.
    We identify the best activities to drive return on investment for your business based on our experience and based on who your target market is and what will engage them.

    We have worked with on both a web development and web marketing basis. From start to finish, they have been very focused on our needs and our business objectives. They took the time to understand our business and our market at the beginning and then set out a plan of action. Each month they carry out a set of agreed activities and carefully monitored how each is performing. They have steadily built up our web enquires month on month, providing regular reports on the progress being made. They are constantly tweaking activities to ensure that we achieve maximum results. We are now being picked up on the search engines for hundreds of search terms due to the focus on building relevant content and links into our website.